Journal of Industrial and Systems Engineering

Journal of Industrial and Systems Engineering

Keywords = Digital Marketing
Number of Articles: 2

Artificial Intelligence-Driven Personalization and Its Effects on Consumer Behavior

Volume 18, Issue 1, Winter 2026, Pages 42-56

parvaneh zeraati foukolaei

Customer experience analysis and customer journey management in Iran’s retail sector (Case study: Clothing retailers)

Volume 14, Special issue: 18th International Industrial Engineering Conference, Winter 2022, Pages 64-73

Maede Ashoori, Moslem Habibi

Journal of Industrial and Systems Engineering

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